Royal Caribbean Cruises

Royal Caribbean Cruises was established in 1968 by a group of Norwegian shipping companies. The new company sent out its first ship called the Song of Norway in 1970 and has accommodated millions of vacationers to date.

The Development of Royal Caribbean Cruises

Royal Caribbean has been based out of Miami, Florida since its founding. The city of Miami provides easy access between Royal Caribbean management and the city's heavily used port to oversee a high level of customer service. The company currently operates six ship classes including Sovereign, Vision, Voyager and the upcoming Genesis class for trips around the world.

The company's financial well-being has enabled it to invest in private resorts. Royal Caribbean generated $633.9 million in revenue during the 2006 fiscal year. The rising profits of the company have been used to renovate resorts called Labadee in Haiti and Coco Cay in the Bahamas.

These resorts are only one investment made by Royal Caribbean in other aspects of the travel industry. Royal Caribbean has used the following investments to spread its philosophy on affordable travel to other destinations throughout the world:

  • Celebrity Cruises
  • Pullmantur Cruises
  • Azamara Cruises

The preeminence of Royal Caribbean Cruises in the travel industry has been aided by travel agencies like Direct Line Cruises. This New York company offers discounts, travel information and deals on last-minute cruises for individuals who want to see the world. A traveler who needs information on Royal Caribbean destinations, departure points and last minute deals can use the company's online search tool.